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In the digital age, branding is so much more than a logo with flat, one-dimensional characteristics. Aspects of branding now pop off the page and come alive through digital media and video. We can use engaging elements to show, tell, and even speak our messages louder and clearer than ever before. So if you are…

You went out of your way to ensure that the ambiance of your retail location was absolutely perfect, down to the ideal shade of robin egg blue paint and the fonts on your signage – why not put the same attention to detail into your on-hold messaging? After all, many of your potential customers may have…

I grew up in a house with three brothers, wonderful parents, and enough dogs, cats, lizards, turtles, rabbits, cows, and horses to open a petting zoo. There were a few staples in our lives; church on Sundays being one of them. As hard as we tried, we could never make it to services on time.…

Everyone should take a computer science class at some point in their lifetime. Ugh. Really? I can hear you saying, “I just clicked into this entry to find out about the “black box” not get some soapbox rant on the value of computer science. Please bear with me, we’ll get to the “black box” in…

There are very few technology announcements that can excite techies and non-techies, alike, but Oracle’s announcement that it is finally sunsetting the Java browser plugin should elicit a smile in just about anyone who has fought with web pages that don’t load because you are running an incompatible version or are annoyed by relentless auto-update popups every…

In a career creeping into my fourth decade, this question has come up over and over again. From putting together the core team for a startup company to recruiting intern candidates at a college career fair, patterns emerge and recurring data points are evident once you look closely enough. Creative Commons photo by junctions So…

Since well before its release in April of this year, I have looked forward to the release of the Apple Watch. As an admirer of the company and its products, it is hard to not be swept up in the fervor when Cupertino unveils a new tool or toy. Astonishingly, feedback on the Apple Watch…

Whether or not this year’s Super Bowl MVP gets a chance to utter the above phrase, it’s likely I’ll be doing it sometime in the coming year. In the Stevens family, Disney World has become a regular ritual as we seek a reason to go somewhere warm and spend time together as a family. In…

We are pleased to announce LifeShare Family, our new mobile app designed specifically for families who want an easier way to communicate with their aging loved ones and stay up to date with everything happening in their senior living community! Used in conjunction with the in-room LifeShare product on their loved one’s television, family members can…

“Your mother is experiencing Social Isolation,” said the health care professional at Mom’s assisted living facility. I had no idea what that really meant, but it certainly didn’t sound good. She continued, “Social Isolation is when an individual lacks a sense of belonging socially, lacks engagement with others, and has minimal contact with others”. How…